Sakura Sling project (Tokyo)

Inspired by the design of a baby carrier, the Sakura Camera Sling is a new style of camera strap that lets you carry around a camera without placing a burden on the user’s body, as the stole-formed wide fabric distributes the weight of the camera evenly. It also offers a great functionality, including a zip pocket that lets you store accessories such as lens caps, and the brass ring made in Japan, which serves as the joint between the camera and the strap. While gently protecting the camera when carrying it inside the bag, the fabric can be also used to clean the LCD screen as it can be easily washed. Finally, the wide range of pattern variations allows one to carry the camera as a fashion accessory.

Winner’s Voice

We would like to support people who are earnestly committed to developing photography culture through our Sakura Camera Sling. Also, we hope to trigger people’s interest in photography, so as to increase the number of camera users while protecting the high quality of our products.

Sakura Sling project


2017 1st session Award for Products
Genre:Daily necessities
Size M: approx. 105-115cm (full length)
Size L: approx.115-125cm (full length)
Maximum weight. 10kg
approx. 100g
Through the type of fabrics, the slings come in an almost limitless variety.
Size M JPY14,800 (excluding tax)
Size L JPY 16,800 (excluding tax)