“Mochitsuki Senbei (Glutinous Rice Cracker) ” is a rice cracker made using 100% “Himenomochi,” a high-quality glutinous rice variety grown in Shinjo Village, Okayama Prefecture. With increasing awareness of wheat allergies, this gluten-free product was developed for those who are sensitive to wheat, offering a body-friendly alternative. Glutinous rice provides long-lasting energy, making it suitable for activities requiring endurance, such as hiking and sports.

The production is a collaboration with “Kurashiki Aizen Co., Ltd.” (Kurashiki City, Okayama Prefecture), a company dedicated to preserving the natural essence of food and pursuing genuine “deliciousness,” with a focus on local production and consumption. Ingredients are carefully selected from Okayama Prefecture, using rice flour from the southern region and glutinous rice flour from Shinjo Village.

The package design was created by “Total Design Center Co., Ltd.” (Okayama City), inspired by the Japanese folklore tale of a rabbit living on the moon, pounding rice cakes. The design features a rabbit engaged in mochitsuki (rice cake pounding). Additionally, the rice crackers are stamped with the character “MOCHI-HACHI (餅-8)” from the roadside station, adding a charming and playful touch to the product.

By using glutinous rice from Shinjo Village, the product highlights local specialties and contributes to the regional economy. Moreover, as part of its environmental commitment, the use of locally sourced materials helps reduce energy consumption for transportation, promoting sustainable product development.

With these thoughtful details, “Mochitsuki Senbei” is a recommended choice for health-conscious individuals and those who wish to savor the authentic flavors of the region.

* Text may be generated using the automatic translation service.