“PAORA” is an interior accessory that features a refreshing yet deep fragrance derived from natural essential oil extracted from camphor trees, combined with traditional Japanese art. The essential oil is encapsulated in 4mm cellulose beads, coated, and then packaged in non-woven fabric. Camphor trees have long been valued as raw materials for insect repellents and pharmaceuticals. Tests conducted by public research institutions and universities have confirmed their excellent effects on antivirus, sterilization, deodorization, insect repellent properties, and brain activation. The fragrance is produced in Grasse, France, and naturally disperses throughout the space upon opening. Placing it on top of an air conditioner further enhances its diffusion, maintaining a pleasant indoor atmosphere. Unlike conventional spray-type disinfectants, this product does not contain moisture, ensuring a sustained fragrance release and long-lasting effectiveness. The packaging features six designs from Katsushika Hokusai’s “Thirty-six Views of Mount Fuji” and six original patterns inspired by the flowers, birds, wind, and moon motifs of Kaga Yuzen. Customization is available for corporate clients. Designed with environmental sustainability in mind, the packaging, non-woven fabric, and cellulose beads are all plant-derived materials and can be disposed of as general waste after use. It is also ideal as a toiletry item for inns and hotels, catering to inbound tourism demand. “PAORA” promotes the culture of Japanese fragrances globally, contributing to the creation of safe and comfortable spaces.

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