“Rechild” is the world’s first innovative eyewear brand from OJIM INC, featuring designs that address facial asymmetry. While 99.9% of glasses distributed worldwide are designed symmetrically, many people’s faces are asymmetrical, which can make facial distortions more noticeable with conventional glasses. Eyewear designer Jiro Ito proposed the concept of “dominant face” to address this issue and developed an asymmetrical design incorporating natural fluctuations. When the height of the eyebrows differs, conventional glasses tend to emphasize this difference, but “Rechild” minimizes the height difference by making one frame round and the other pointed, adjusting the frame volume to make the asymmetry less noticeable. Additionally, the lower part of the frame is balanced by adding a protrusion on one side and finishing the other side with a sleek design. Customers have reported that while they couldn’t find glasses that suited them before, “Rechild” fits comfortably; symmetrical glasses made facial distortions stand out, but these can be worn naturally; and differences in eye height, which were a complex, appear natural.

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