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MAI story~The Story of Rice in Japan~

Kabushiki Kaisha MAISHOAN (Osaka)

″MAI story~The Story of Rice in Japan~″ offered by Kabushiki Kaisha MAISHOAN is a product designed for enjoying the diverse stories of rice from different regions. This product aims to enrich moments at the dining table by imagining the various scenes of rice cultivation throughout the seasons. When you open the package, you’ll find gentle illustrations accompanying the stories, complete with furigana, making it enjoyable for both children and adults alike. Established in July 2012 to fulfill the long-standing wish of Kounan Shokuryo Kabushiki Kaisha, Kabushiki Kaisha MAISHOAN strives to deliver the traditions and new values of rice to customers. Rice, being considered auspicious in Japan, is ideal for gifting. With the motto of ″Gifts that touch the heart,″ MAISHOAN brings out the inherent charm of rice and provides new value. In today’s era of diversified food choices, where rice is sometimes overlooked, MAISHOAN aims to instill interest in rice among the younger generation and foreigners. With ″MAI story,″ featuring rice sets from various prefectures, they convey the appeal of rice along with captivating stories that make you want to visit the production areas. From the moment you open the package, this product encourages lively family conversations, offering an exciting experience. Packaged in vacuum-sealed packs of two cups each to ensure freshness, the luxurious box resembles an antique book, with each region’s symbol foil-stamped, showcasing meticulous design. The decorative box is designed with playful elements, allowing enjoyment from various angles. Rice, being considered a dwelling place of the gods, is an auspicious gift, making ″MAI story~The Story of Rice in Japan~″ a perfect present evoking memories of hometowns, cherished places, and the changing seasons. Why not consider gifting this rice gift to your loved ones?

* Text may be generated using the automatic translation service.

Kabushiki Kaisha MAISHOAN (大阪府大阪市)

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2024 Gold Award
Genre: Food/Drink

■ Type 4 areas
Hokkaido / Tohoku / Hokuriku / Kinki

■Price(excluding tax)
4,000 yen