LAMB MODE Co., Ltd. is a women’s bag manufacturer founded in 1985. Gathering its amassed know-how and techniques since the company’s founding as well as reflecting customer feedback, “yo-mo” was created as a private brand in 2021. Launched from the yo-mo brand, this mother’s bag was developed in pursuit of both practicality and design through much trial and error by listening to the opinions based on the experiences of mothers.
The main feature of this bag is that it only weights about 500 g, yet boasts a large capacity to hold all the items mothers need to carry. Nylon used for the bag’s material is water-repellent and stain-resistant. It comes with multiple pockets both inside and outside that are convenient for organizing several items while allowing for easy access. The shoulder pouch, which can be also used as a bag-in-bag, is an ideal size for holding diapers and wet wipes that can be pulled easily just by opening the front cover. Both the tote bag and the pouch come with a shoulder strap so that they can be enjoyed as mom child matching bags. There are also initial bag charms sold separately for customization.