Shinohara Chemical Corp. (Aichi)

“cellpur” is a urethane foam containing plant-derived TENCEL powder developed by NEVEON, one of the largest urethane foam manufacturers in Europe, located in Austria. This bedding series was directly imported and designed to suit the Japanese sleeping environment and Japanese people. The highly elastic cellpur has a soft surface finish to disperse body pressure, while at the same time being made to bounce back firmly so that the body does not sink. It allows people to maintain an ideal sleeping posture whether lying on your back or side. Another great appeal of this mattress is its excellent moisture absorption and desorption properties. TENCEL powder controls moisture inside the urethane to create a comfortable humidity environment. Even if perspiration occurs during sleep, it keeps remaining dry and comfortable, supporting a comfortable sleep and a healthy lifestyle. Also made of TENCEL, the cover feels moist to the touch and is surprisingly soft and smooth.
All Shinohara Chemical staff members are certified sleep health instructors, and as sleep professionals, they are involved in the development of a wide range of products. This bedding series, which is the result of a collaboration between Japanese craftsmanship with a focus on high quality and high functionality and advanced materials from Austria, has been adopted by the Vienna Boys’ Choir boarding school and is recommended by the Commercial Section of the Austrian Embassy.

Shinohara Chemical Corp. (愛知県名古屋市)

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2023 Award
Genre: Daily necessities


4 types
– cellpur For Your Neck Pillow
– cellpur New Hybrid Mattress Exchange
4 sizes (single, semi-double, double, queen)
– cellpur Sweet Dream Deluxe
4 sizes (single, semi-double, double, queen)
– cellpur Sleep Foundation Nemurelia Topper
4 sizes (single, semi-double, double, queen)

Price (excluding tax) ※ Please see the latest pricing and tax information on the company's home page.

JPY13,500 – JPY180,910 (all excluding tax)
– cellpur For Your Neck Pillow JPY13,500
– cellpur New Hybrid Mattress Exchange
Single JPY45,364
Semi-double JPY54,455
Double JPY63,546
Queen JPY72,637

– cellpur Sweet Dream Deluxe
Single JPY126,364
Semi-double JPY144,546
Double JPY162,728
Queen JPY180,910

– cellpur Sleep Foundation Nemurelia Topper
Single JPY30,900
Semi-double JPY38,173
Double JPY45,446
Queen JPY52,719