Created by Japanese craftspeople to bring genuine joy and surprise, the Japan-made MISOKA toothbrush is developed with the utmost care and pursuit for quality. The mineral coating applied to the bristle tip of the toothbrush realizes a uniquely smooth finish by brushing your teeth with only water, while also preventing dental plaque and promoting tooth remineralization at a higher rate than fluoride-containing toothpaste. These functions have been scientifically proven through joint research with a national university. Feel the Japanese spirit of omotenashi through this unique toothbrush with a stylish design and a reliable functionality.