Sushi is synonymous with celebratory events in Japan. Using this custom as inspiration, Diaper Sushi creates sets containing useful items for new mothers, all wrapped in a charming sushi-like shape. Disposable diapers take the roll of the rice, while an Imabari brand towel is placed instead of tuna, a cellulose sponge becomes an omelet, a striped bib camouflages as a piece of shrimp, and so on. A baby rattle in the form of Shishamo Neko, a popular cat-meets-spirinchus fish mascot in Tokushima prefecture, is also included. For a fun and practical gift set to celebrate a new life, look no further than this Tokushima-born creation!