Brushing a baby’s teeth can be a headache for parents. However, one of the reasons babies dislike brushing is because it hurts when the tip of the toothbrush touches the baby’s’ gums when brushing too hard. The HAMICO Baby Toothbrush was developed together with dentists and dental hygienists over a period of two years. Two unique features include the minimized brush head with short, soft bristles that are gentle to the gum and can reach the back teeth, and the thin, easy-to-grip ring-shaped handle which is designed to prevent the brush from reaching the throat. Created with babies’ future in mind, HAMICO can make babies eager to have their teeth brushed.