Rice milk was first introduced overseas, but GEN-MY is made entirely from brown rice grown in the Hokuriku region of Japan; water is the only additive. One bottle has the same nutrients as one bowl of rice, making it the perfect source of energy and nutrition. Completely free of artificial additives, rice milk is also allergen free. GEN-MY is a safe and efficient addition to your diet, whether you are health conscious or just busy and need a quick boost.